by RetroChief | 25 May, 2026 | New Work
Giant Films director WARD has teamed up with Bananas South Africa and Retroviral to launch Castle Lager’s new sponsorship platform, ‘Here’s To The Fans That Stood The Test Of Time’, a cinematic tribute to the supporters who stayed loyal to Bafana Bafana...
by RetroChief | 25 May, 2026 | New Work
Springbok and Sharks rugby star Andre Esterhuizen is the face of STECO Power Tools’ “Hybrid Craftsman” campaign. Mirroring his own innovative, versatile transition into a hybrid “flentre” (a player who expertly operates in both the backline and...
by RetroChief | 25 May, 2026 | Awards, New Work
So thrilled to share news of our PRovoke Media win for Profmed at the #SABREAwardsEMEA in partnership with Faith & Fear, Actorvate Influencer Marketing and MSL. South Africa is facing a growing healthcare capacity crisis, with roughly one doctor for every 3,000...
by RetroChief | 25 May, 2026 | New Work
Here’s To The Fans That Stood The Test Of Time. We are incredibly proud of this one. Dedicated to the supporters who never left. Thank you to our partners and friends Bananas South Africa, Giant Films Paul Ward Justin Gomes Saf Sindhi Mike Sharman Vaughan Croeser...
by RetroChief | 26 Mar, 2026 | New Work
South Africa is facing a growing healthcare capacity crisis, with roughly one doctor for every 3,000 patients, a gap that continues to widen as skilled professionals emigrate. At the same time, nearly 1,800 qualified medical graduates remain unemployed because the...
by RetroChief | 26 Mar, 2026 | New Work
Heritage of Craft re-ignited South Africa’s pride in its oldest beer by telling a story not of innovation, but of preservation… a story 130 years in the making. Through an extraordinary act of craft, photographing our national sports icons with a restored 1895 J....
by RetroChief | 26 Mar, 2026 | New Work
Pause, reset and sip! It’s a “Gin & Phonic” occasion. Put your crown on ice with Black Crown’s AfroBEATanicals. A one-of-a-kind Afrobeats track using Plantwave sound technology, made with the bed music composed from the natural bio rhythms of planets of African...
by RetroChief | 31 Jul, 2025 | New Work, News
On Heritage Day, 24 September, Castle Lager and Big Save will host the World’s biggest braai. We needed to get people talking and, most importantly, signed up to join us the World’s biggest braai. The question was how? It started with a wild concept. What if we...
by RetroChief | 30 Jul, 2025 | New Work, News
Today, 30 July, is International Friendship Day, a fitting date to launch the brand’s latest Springbok campaign for the upcoming Castle Lager Rugby Championship. Lifelong connections, bonding over meals, and matching tattoos are some of the quirks that connect...
by RetroChief | 14 Jun, 2025 | New Work, News
There’s no greater rush than being able to leverage a moment that 10s of millions of South Africans are speaking about. When Chiefs and Pirates squared off in a cup final for the first time in over a decade, the viral gods delivered a PR-able sweet spot: a...
by RetroChief | 30 Sep, 2024 | New Work, News
by RetroChief | 5 Sep, 2024 | New Work, News