‘Viral campaigns move at the speed of culture.’
Catch the latest #FutureProofMzansi podcast from Kantar in South Africa featuring our very own Chief Creative Officer and co-founder, Mike Sharman. Mike shares his journey to starting Retroviral over 14 years ago and how he knew then just how important digital...
Are we human? Or are we dancers?
Virality is earned: the present-future of PR play
Iwisa No.1 X Donovan Goliath: A Retroviral Tactical Case Study
You thought we were good at viral? When snow fell in Johannesburg for the first time in 11 years the opportunity was too good! We went and “created” a snow activation for our client, Iwisa No.1 featuring comedic genius Donovan Goliath. And South Africa...
It’s the year of the optimist, don’t let negativity fuel the headlines – Mike Sharman
Retro Nuggets Episode 10
RetroNuggets Episode 9
Feeling hungry for some trendy inspiration? Well, Episode 9 of our RetroNuggets is here to satisfy your cravings! Check out the latest digital marketing trends and our top 5 nuggets of knowledge from the past month, and find out what they mean for you and your business.

